Zoeken
  • Liza Shevchuk

About the smokes - Niemendal


Because cigarettes played a crucial role in this movie, I had this idea to design the package. To use this space ( visually as a canvas) to tell something about the situation and to use it symbolically - the characters were stuck in prison in a strange relationship for God knows how long. Very fast the image of a door and keys arose. It happened almost immediately after reading the script. And the irony - of the ''without filter'' - really made it almost sad.

I soon approached Nordin Royackers, an acquaintance of mine, who later designed and developed cigarettes for "Charlie and Hannah's Grand Night out" a long feature we did in January 2016 - to develop this sketch and design the packages. Here are just some of his designs.

The director wanted something ''cheap'' and tasteless like from a local brand from a convenience store.

So at the end the light yellow one was chosen. After this movie, we decided if they smoke a lot in the film - we only use self designed cigarettes as for all space within the frame can be use creatively and tell us something about the characters or the situation the characters are in.


24 keer bekeken

© 2019 BIRCH production design studio

All rights reserved

PRODUCTION DESIGN | ART DIRECTION | COSTUME DESIGN | PROPS | ILLUSTRATION